I think part of the problem here is that people want different things from their ice skin. I didn't get Frostblade Irelia because I wanted Winter Wonder/Snowdown Irelia skin. I saw a cool, technological combat skin with an ice-elemental theme. That was what appealed to be about the skin; that it was in a similar arena as PROJECT skins while diverting towards the elements.
If they released a separate Winter Wonder/Snowdown Irelia, and I thought it was awesome enough to get, then I would get it. But that's not what I got Frostblade Irelia for. That is not the fantasy that was fulfilled by my getting the skin.