How does Riot want Veigar to be a burst mage?

They still want him to be a burst mage, but I thought he was the 100-0 mage.

After 5.2's updates, opponents are able to play around Event Horizon well enough that we decided to add something special to make it stand out as an ability. Coupled with some tuning to help his early laning, a master Veigar player can lock mobile enemies in his cage for him to torment without fear of them escaping his tiny clutches.

That seems more like a poke mage to me. Maybe I'm over thinking it.