Maybe the reason support role isn't popular is because it's not strong enough
the whole idea of support was to provide amazing utility but subpar damage.
But look at our supports, they barely scale on CC or utility and the amount of utility they give is NOTHING compared to damage scaling. Compare full AP Nami to full AP Zyra [zombie-brand-facepalm] if riot wanted support to be more desired, supports should have stronger CC effects Or utility and lower the damage...