New stat: Relinquished Gold. Why your deaths destroy your team despites your kills.
I see people going for kills. They trade kills getting a few only to get shutdown. People die 3 or 4 times to drop a tower. Just put the new stat some place visible near gold earned and at the end of the game so people can see what kind of a detriment they are and why their 13 kills doesn't mean anything in the grand scheme of victory. You gave away 20k to the other team, (Wonka meme) tell me more about how you carried us with your 13 kills.