Seeding
"As usual, you'll have ten placement games to fight through before settling in to your tier and division, ready for the climb. But this time, they work a little differently: in previous seasons, placement games were way more impactful than regular season games. Challenger players could lose all ten games and end up in Silver during the 2014 placements, while Bronze players could go on lucky winning sprees and end up in Plat before getting their butts kicked repeatedly until they fell a few tiers. Neither of these are good experiences, so while this year’s placements are still important, they won’t cause established players to swing as far up or down because of good or bad luck. " - Riot Mirros
ROFL
I mean HAHAHAHAHAHAHAAA...good one rito! You totally got me there! I thought when i first read that that you were serious! Maaaan i have never been fooled like that!
AND IT WASN'T EVEN APRIL!!!!!!!
edit: here's the link to the riot post http://na.leagueoflegends.com/en/news/game-updates/competitive/get-ready-2015-ranked-season