Serious issues with skins

Why isn't Lord Mordekaiser called "Lordekaiser"? Why isn't Kitty Cat Katarina called "Catarina"?
Why isn't Heartseeker Ashe called "DatAshe Seeker"? Why isn't Vandal Brand called "Vandal Brandal"?

Why isn't......fuck I'm all out, this is harder than I thought it'd be.