Satisfaction.
Y'know one of the things I miss most about being new to the game is satisfaction. I remember seeing all new characters and needing to work around them. I genuinely enjoyed that part of the game as it really went a long way to keeping things new to me. I remember my first penta and how it was a big deal for me and not just me going about trying to win the game. I remember having to save up to buy champions and the feeling of all of those things was what gave me the satisfaction required to keep on playing the game. No, this isn't one of those "I'm quitting league' threads but rather just an insight into why I think me and a lot of others are not getting any real enjoyment anymore.