Do you folks actually want Marksmen to be optional?
If yes, are you willing to see Rift take massive, systemic changes to the way XP generation and Tower pushing work?
Because, ultimately, that's what would be required.
As it stands, Marksmen are needed for two major (and one minor) reasons.
- Ranged damage against Towers is absolutely required to take them when they're defended. (major)
- The duo lane needs a champion in it that scales well with gold, but still functions well with a level disadvantage against solo lanes. (major)
- A source of high Physical damage is required to prevent the enemy team from just stacking MR. (minor)
Solving problem 1 either requires some kind of champion specific solution (see Mord) or a complete rework of how Towers are destroyed that makes it transparent to what champion you're using. Probably the simplest solution would be to channel damage at range ala Dominion. A value that scales with level that would allow all champions to push towers with equal safety and effectiveness.
Solving problem 2 would basically mean champions getting full XP on minion death, whether that be a melee champion specific thing or a map-wide thing.
Problem 3 already isn't that huge a deal. Just make sure you have some combination of two AD Fighters/Assassins/Juggies somewhere on the map.
After those champs, then you saw a lot of Marksmen. Why? People are testing out the changes. There is no meta on PBE, people simply test what is new and otherwise just play their favorite champs, trying to apply what happens there to live is about as smart as playing AP 
doesn't need lvl,
doesn't need lvl but just gold to get items and oneshot someone,
just need items in order to build defense and be able to fight with his steroids,
, and this is on live.
Given most tanks start with around 25-30 Ar, this leaves you only needing to pick up 140-145 via items.
90
50
60
60
45
100
60
25
are all only gold dependant and gains nothing with xp