Random Crazy Idea: Zeke's as the final product in an AD Support item
First stage would grant AD, GP/5, and HP/5. The gold generation effect could work something like Draven's passive. Minions you don't kill generate stacks, dying loses stacks, getting a kill/assist grants a flat amount of bonus gold plus gold based on your stacks.
Second stage improves stats and gold generation all around.
Third stage combines with Brutalizer to make Zekes, grants MOAR AD, 20% CDR, and an aura that shreds flat armor from all nearby enemy champions. Active targets an enemy champion to augment all the damage they take by a percentage and grants your team 10% spellvamp and lifesteal against the target for a few seconds.
This could potentially open up the support lane position to a wider range of offensively focused champions, yeah?