Riots please explain what's the point of runes variations now?

So you created this system to make picks more flexible. To make people adapt their choice depending on enemy's pick. I'm looking at pre-season changes and ask myself: How am I going to negate all in burst as at lvl 6-11 if you make Aftershock look that pathetic? (From 70 + 50% bonus armor/resist to 35 + 80%). Seriously just how? You just push me to the only choice - Conqueror. I don't think you nerfed Aftershock that way to punish players for using it as counter of straightforward all ins but to make squishy players think twice before they take it. Reconsider please. This is just wrong.

Second. removal was such overkill. May be it doesnt include much interactions with other champions but you make weaker as splitpushers (and this is only way they can be useful for their team considering how fd up their toolkits are) meanwhile you add new item for champions like (huge AS boost one while they're far away from team). So what kind of interaction is that!? Me getting beaten by Jax because he refuse to come with his team? And why can't I have some Pointrunner item passive then? Logic? Reasoning?