It's a bad rune generally. For one, it only makes sense to take bottom lane. How often do you have access to any form of CC as Janna, for example? Once with your W and another time with your Q. So, if your ADC is smart enough to autoattack the enemy you W, then it can grant 11 HP at level 1, which is ok, but then, at something like level 10, it only grants 15.
The fact that it's very situation early game and very weak later makes it very unreliable. Instead, Bone plating is so much better, because it will block quite a lot of damage. Demolish is also bad.