Players relating Bruisers to Tanks.
You aren't far off.
And Riot too has on occasion called Bruiser's interchangeable to tanks.
See ZenonTheStoic explanation: http://forums.na.leagueoflegends.com/board/showthread.php?t=4194717
"Warwick can go either way, but if we want life steal to be a meaningful mechanic on his new kit, I firmly believe he belongs in the former camp: tanks."
Ask yourself do you think Warwick is a tank or a bruiser?
If you said both but it determines how he builds. Well then you just admitted Bruiser's are interchangeable with the name tanks.
We call Cho a tank. But he has a 1:1 Ratio ability, AoE damage and True damage Ult. Would you argue he can build AP Bruiser or is he only a tank?
Even with the Devourer we are still in a Tanky Meta?