IP prices are too high(especially for new people)
As someone who started during the middle of Season five I don't have very many champions, but I can tell you that it is very costly to buy any new champs or runes for the first time. They are very expensive and it makes me feel very limited in my options of what to play. I only have about 20 champions right now and most of them cost less than 3150. Yes I also know that free champs of the week are supposed to help, but usually they cost a good bit and you have to save up for a while to get them.
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Runes I would suggest to make tier 1 and 2 runes free, and then cut the rest of the tier 3 runes by at least half, none of the runes should cost over 599 IP. The rune pages are also way too expensive. I would keep the price the same but make it so player earn a rune page every 5 levels starting with 2 rune pages. This way at level 30 people can have 8 Rune pages.
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Champion prices I suggest cutting all champ prices in half so the max price for any champion is 3150. The new prices would be 450, 1150, 1650, 2350, and 3150.
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Win Streaks The name says it all. For every win in a row you get you get more IP. It only works for pvp. 2 wins = 20 IP 3 wins = 30 IP 4 wins = 40 IP and so on.
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Login Bonuses These bonuses would come once every day from morning till night. One per day. Day 1= 100 IP Day 2= 2 win bonus Day 3=200 IP Day Day 4= 4 win bonus Day 5= 400 IP Day 6= random summoner icon Day 7= Free random ward skin or free rune page
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After game Bonuses So after every game there is this thumbs up button to give people little awards that do LITERALLY NOTHING! I thought having different awards would be better. This is for each team. Most kills= 50 IP Most assists= 25 IP Least deaths= 20 IP Most Magic Damage Dealt= 25 IP Most AD Dealt=25 IP. Also a good thing to add would be a mini survey at the end of each pvp game with questions such as, MVP?, Most Friendly?, Most Helpful?, etc. For the winning team. Also if you have any other ideas put them in the comments :)