That built relies alot on rng luck due to only 20% crit, and the mortal reminder is not a very good item unless multiple enemies stack realy alot armor because his barrales already have %pen and %pen stacks multiplicatively, so instead of 45%pen, you only gain 27% for the barrels.
You also overcap cdr with your normal items and still use cdr boots.
Cdr caps at 40%, which you get from triity+FH already in cases you didn't know.
Going more towards bruiser is certainly strong on gp, though many people somehow think he needs to go full damage.
If you want him rather tanky, i'd suggest building him like this:
with defensive boots based on the opposing setup.
You can replace
with
if you want to get really tanky and
instead of
should work aswell.
if you want more damage, you can replace
with
+
The flat pen items give alot more **reliable **damage compared to IE and have usefull side effects.
If you want to try something wierd, get
after trinity for suprisingly deadly ults, and the burn effect also proc off your barrels.
You obviously sacrifice overall damage, but a single good ult can win entire teamfights that way, with out the need for you to show uo personal.