League of Legends.
You become addicted to it, and feel compelled to play because you remember the fun you've had in some of your previous games.
You go through champion select and feel the joy of starting a new game, bright and optimistic towards the future. You have your favourite champion, the setup looks good, you are doing well.
Then, the inevitable descent. You realise you're stuck in a game full of players trying to make you as miserable as possible; you own team abuse and harass each other, the enemy team is made up of all the champions you hate playing against. You struggle through it all, and maybe even win the game, but you realise that the flamers and the frustrating champions sapped all the fun and joy of your achievement before you even got there.
But then, a little time passes, and you think maybe the next game will be better. Maybe your team will stay friendly. Maybe the enemy team won't be filled with those champions you hate. Maybe it will be one of those rare games decided by skill and fair matchups in an atmosphere of sportsmanship, and you'll feel that magic you once felt when you were newer to the game.
And so, you press on, press the SoloQ button once again, and the cycle continues.