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Riot Games Merch Store Incoming [COMPLETED]

RiotRedBeard··124 votes·298,017 views

Hey everyone!

We’re glad you could stop by to chat with us. We know that many of you have been excited about merch for a while now, which is why we’re excited to finally share our plans to soon launch a beta version of the Riot Games Merch Store.

We spent the past year building a team specifically dedicated to creating merch and developing an experience that we hope resonates with all of you as League of Legends players and fans.

Today I’m joined by Bradmore (our director of merch) and Riot Tocelot (aka JLeezy, our senior manager leading our store efforts), and we’re going to share some info around our plans for the future of merch and also talk about some of the decisions we made when we kicked off this whole journey. This’ll include why we created a new merch store, why we’re launching in beta and what to expect if your region is not part of the initial beta roll-out. We also want to talk about a few of the items we plan to launch with and how some of that merch came to life. So let’s get rolling… ask us anything!

Edit: We are heading back to work to get cranking on getting the store up and running. Will try to check periodically on the post to answer any questions that may be bubbling up. I love you.

1,107 Comments

Envoy of the End115 votes

What are the odds of eventually stocking Gnar onesies?

RiotRedBeard206 votes

omg rito plz

iHuggs58 votes

Dino Gnar onesies would complete me.

RyuSerabii100 votes

I think I speak for the people when I ask;

Will you guys sell official Poro plushies?

edit: And maybe a Baron

RiotRedBeard160 votes

Does a bear poop in the woods?

Jkalltheway141 votes

Does a bear poop in the woods?

Well that would depend on whether you're talking polar bear, Panda, or a brown/black/grizzly bear. In the case of the polar bear, i can be fairly certain that the polar bear must poop either in the ocean or on snow/ice while in the case of the others, they do poop in the woods with the exception of the panda bear which must watch videos of other bears pooping in order to learn how to properly poop.

And in the case of the Chicago Bears, they must poop in their lavish mansions, and sometimes, they'll take a poop on the field.

So my counter counter question is: what's with the bears yo?

RiotRedBeard76 votes

This is some serious analysis. I was talking about the grizzly bear specifically, but now my mind is blown.

Jkalltheway140 votes

This is some serious analysis. I was talking about the grizzly bear specifically, but now my mind is blown.

Just bear with it

Moobeat43 votes

What sort of products will you be launching with? Do you anticipate this to go live before the holiday season concludes? Worldwide shipping options available?

Blackquill38 votes

Will you also sell replicas of ingame items? For example: Talisman of Ascension, Rengars Bonetooth Necklace or Rabadons Deathcap?

RiotRedBeard49 votes

Not at launch, but it's a good thought!

DeltaShadow37 votes

Will the Ahri nendoroid be sold at the merch store? I wanted one, but couldn't go to worlds to get it.Ahri

Bauhaus26 votes

Let me cut to the most important question: Will you be selling figures?

RiotBradmore70 votes

yup

Bauhaus3 votes

Will the actual store and purchases be linked to our accounts? Or will it be a completely different asset?

RiotRedBeard9 votes

There will be single account sign-on for the store, but can also check out as a guest.

RiotBradmore14 votes

/

AugustoTDR22 votes

Hey, is it possible that you also sell more "traditional figurines". Proportionate and to scale one champ to other. Perhaps more expensive. But it would be nice, besides the chibi figurines.

SexyTaylorSwift25 votes

SELL A FIDDLESTICKS HALLOWEEN COSTUME!

One like this: https://www.youtube.com/watch?v=FahTpI__HsY

RiotRedBeard34 votes

This guy is amazing - he made this from scratch, and has been at a lot of our events! Halloween costumes would be great, nothing something we'll have any time soon, but maybe down the road.

RedWedding20 votes

For those who have purchased copious amounts of RP, is there a possibility of using these points in the merch store as well as the in-game store?

RiotRiot Tocelot38 votes

At this time we’re not supporting the use of RP in the Merch store but may consider doing this down the road.

32338676_DEL20 votes

Can we get minion shaped pinatas filled with chocolate coins? Also what's your distribution network like, are your fulfillment centres only in NA or do you have continent specific ones, if not is this something you'll look into. I know from other similar projects that very often its just cheaper to ship directly from America to europe rather than to set up a fulfillment center in europe, but the reduced shipping times would be a bonus!

RiotRedBeard14 votes

This is the best idea I have heard yet!! HA!

We have 3 distribution centers at launch to fulfill the America's, Europe, and Asia, but may need to open some sub DCs as well depending on volumes and a variety of other factors.

Requine19 votes

Will you be working with community artists to offer existing products on Etsy or Society6, or will this all be Riot internal art and creations?

RiotRedBeard18 votes

At launch and throughout beta it will be Riot internal, but we of course are familiar with Etsy and others that do a great job getting the community involved. Our community is talented, creative, and intimately involved with League, so it's definitely something we are looking forward to figuring out down the road.

F3stanie13 votes

you guys could do like a rotational thing, like "featured community creations of the month" for like posters or something. but that might be difficult to do initially of course.

The Spoony Bard15 votes

Can we sign up to be models? I could use a job this season. Trundle

RiotRedBeard58 votes

a/s/l?

bluexy14 votes

When does the store go live? When? WHEN?

Will it be up in time for Christmas deliveries?

RiotRedBeard15 votes

We are looking to launch soon, in the coming days / week. Tying out some final details but want to get the beta store up and running asap. Think the bigger problem will be having sufficient inventories.

Unclear on Christmas deliveries, depends on the volumes of orders but we unfortunately are not guaranteeing delivery for Christmas.

SexyTaylorSwift14 votes

So on a price scale from Wal-Mart to Gucci (not sure if that is the most expensive, but you get the point), what can we expect? Like, is it going to be $35 for a T-shirt or something that is reasonable?

RiotBradmore23 votes

We'll have a range of price points in the store and have been focused on creating high quality products at reasonable price points. T-shirts and poros for example will both be $25.

SexyTaylorSwift7 votes

Woohoo! Very reasonable, at least as far as T-shirt merch goes lol...can't much speak for poro pricing :P. Now I am excited!

RiotBradmore24 votes

Here's one of the new T-shirts designs that we'll have at beta launch

Requine14 votes

Will Canadians have to deal with massive shipping costs, or will you work to make it as accessible as possible?

RiotRedBeard41 votes

It's pretty reasonable shipping costs to Canada. Can't forget about America's favorite neighbor.

Probz11 votes

do you ship the stuff to EU ?

RiotRedBeard28 votes

In 2016

Kappepito15 votes

I hate you .. :(

RiotRedBeard67 votes

BTW - I was joking. Numerous other threads have said we have a local presence in EU as well. Apparently I created some fuss in our EU offices haha. Troll fail :*(

Sir ArmaMalum10 votes

-raises hand enthusiastically-

So how does one do a 'beta' for a merchandise store? Is it something as vague as an opening sale to grind out a price baseline or is it simply a matter of testing the site's traffic capacity? Or something else entirely?

RiotBradmore11 votes

We want to launch with an initial set of products that allow us to both test demand, our global supply chain (getting the products shipped) and our ecommerce platform. Getting the store in front of players now will allow us to iterate and make the overall merch experience in 2015 even stronger.

Hammer of Thor9 votes

What areas of Merchandise will the store cover? Will we also expect to possibly see LCS merch as well?

PowahFTW9 votes

Hi, will there be a shipping centre from europe? Shipping from America is really pricey (tax + high shipping cost)

RiotRedBeard9 votes

Can't forget about EU!

We do have a distribution center in Europe and we feel shipping costs out there are very reasonable.

consolation6 votes

are there going to be jackets/hoodies/tell me all the clothing that i will have the opportunity to buy, will i be able to wear an entire outfit with official rito gear from rito store?

RiotRedBeard46 votes

Yes, but you may be pantless unfortunately.

Anime Hunter5 votes

Might I see a Rengar hoodie to replace the 5 year old Deadmau5 hoodie I still wear.

RiotBradmore8 votes

No Rengar hoodies at beta launch but great idea. We do have a new Rengar t-shirt tho!

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