LoL E-Sports and Marketing Integration

I was finally able to find the date and time of the all-star game, by searching for it... I'm a little new to the game, a little over a year, and have enjoyed watching the LCS, but most of the games I watch are the ones on the weekends, and that is only because of the large banner when I start the game. I was hoping Riot could integrate their marketing for these shows better. I'm sure the site I usually watch the games has information on it, but I wish there was more integration and marketing, like a banner on the home site, or in the game, something that advertises where to go and how to watch the upcoming matches. I found a calendar on lolesports, and granted I didn't play on it for long, but I couldn't find a month view, or anything on how to watch the matches. I'm not a sports fan, but I do remember little month calendars on peoples fridges showing the schedule for the upcoming season. I think LoL could benefit from this. Also some more marketing within their shows, I enjoy reminders as to when the next matches will be, how or where to watch it. If anyone has read this rant, I'm sorry .