Starting an Esports Organization
Hello there League World. This is OrangePPanda here! Ever since my sophomore year of high school during season 5 when I was introduced to League I have been hooked ever since. Watching SKT and KOO really got me into the professional team and professional gaming as a whole. The fans filling the arena and screaming after a PENTAKILL and the esport casters bringing new insights to the game really captured my attention. But anyways recently with the new season starting and the new spring split starting up, I have been inspired to start a new adventure. I want to be an esport entrepreneur. I have this big vision about owning my own organization and own teams across many different games. Games like League, Dota 2, CS GO, and many more titles. After tuning into 100 Thieves YouTube channel and seeing NadeShot's story inspired me to start now rather than later. Anyways, I sort of have a basic plan of what to do and how things operate, but I need advice and much more. So if anyone Is willing to talk with me over discord and give me help and advice I would highly appreciate it. But lets talk about League of Legends specifically. I don't play much ranked but I do watch high level gameplay. I watch the LCS every weekend and learn more about the game every time I watch the stream. What is unique is I watch EU, LCK, and NA. So I have a high knowledge of the game. Overall I am not asking for a team, I am not asking for a coach. I am asking for professional help to start a business.Help would be greatly appreciated. I am taking this serious and I am setting goals the development process.
I would like to get to know the following information:
- Brand Plan
- Business Plan
- Ownership
- Team Strategy
Brand Plan a. How does the team plan to engage with and acquire fans? b. What's their strategy for providing value to fans through merchandise, content and other opportunities? c. Why should fans support them?
Business Plan a. How do they plan to fund the org over the next few years? b. What's their strategy for sponsorships — in particular, bringing in new sponsors to the league? c. How do they plan to compensate pro players that work for them?
Ownership a. Who will be working with pro players? b. How much does the team know about league and esports? c. What are the goals of the ownership group in buying into the league?
Team Strategy a. How do they intend to develop talent in their organization? b. What facilities are they planning for pros? c. How will they stay competitive, including plans for coaching and support staff? d. How will they work with pros transitioning out of full-time player careers?
These are just some questions I got from the League of Legends application for the 2018 season going into franchising.
http://www.lolesports.com/en_US/articles/evolution-of-the-na-lcs
Please contact me through Discord. Discord is PoeBoy#9603