Stop taking this GAME seriously
League of Legends is at first just a game. Yeah, maybe you've become passionate over it but it's a game first. Sex sells and Rito will never drop that motto so you shouldn't expect things to change. Don't bother writing stuff about it cause this is just a game and backstory tings are way below Rito's priority agenda.
Just think of thematics as a hobby, don't go too much into it. Everything Rito does should be expected and there's really no point in talking about it. I was pretty let-down after reading Kai'Sa's lore and listening to her voicelines on release but I haven't been writing paragraphs on why she's a shit character. Reason being is that this is just a game and who gives a fuck. If Rito aren't taking Kai'Sa seriously why should you?
######Not to drag on all of Rito tings tho. They do have good stuff.