RE: Champion and Lore Release-Schedule

Next year you've announced that you'll be splitting the competitive season into 3 splits, which I presume will combine with the preseason to basically form four season-long periods of time? In light of this, could we use this opportunity to change how champions and lore are released? In particular, plot progression and how "new" champions just appear.

Similar to Atlas Reactor, could we use each split to tell a story? That is to say, each new competitive split begins (in-universe) with something happening. Each split could be disconnected - such as telling a Freljord story, then a Demacian story, then an Ionia story - or they could lead into one another (e.g. the Ionian-Noxian invasion could span multiple splits). These stories could include alternate universe skins (e.g. Diana and Twisted Fate's Drowned skins), as well as lore-progression skins for champions. Moreover, similar to Overwatch and Illaoi, could new champions be introduced/teased prior to their announcement - with their character being established within the universe in advance.

The key difference here being that every event lasts for 3-4 months and the plot progresses during that time, rather than each champion release being a one-off story.

For example: the Battle for the Freljord event

• Event begins with the VGUs and the setting of the stage.
• The Ice Witch is teased via some Quinn lore, although it still wouldn't be known to players that she's Lissandra.
• Lissandra is released as a playable champion, with some Black Frost/Forsaken-themed skins for her alternate-universe subjects/victims.
• An event/some missions where players pick sides, perhaps even with a free skin to the winners.
• The event canonically ends with The Ice Witch publicly murdering her human identity and openly usurping The Frostguard, those who defend the Freljord from the Howling Abyss. Ashe and Sejuani form an uneasy truce; fearful that the Ice Witch may successfully melt the True Ice seal. With Ashe's position as de facto ruler up-the-snuff without her alliance with Lissandra and her Frostguard, Ashe marries one of Sejuani's generals, Tryndamere, to reinforce her position.