How do we improve new player experience?
I made a new account to diagnose a problem my PC was having that only cropped up reliably in LoL and found my experience so far has been the opposite of what people here on the boards are saying. A lot of the toxicity at low levels is actually coming from the new players themselves rather than smurf accounts. I know there is no "secret handshake" or anything but having played as many matches as I have since this game came out, its not hard to guess when somebody has played the game more than a level 3 account should have. I took notice of other smurfs and them of me, and the only ones flaming were the new players calling other new players smurfs or repeating things they'd heard in professional LoL videos without any understanding.
One of the biggest points of contention among the new players was who SHOULD be getting kills. Often I see a player complaining the aren't winning lane because their lane partner is taking all the kills. A smurf wouldn't care about that, us veterans actually know how to farm, so kills aren't our only income, but to a new player a kill can mean 5 minutes less farming to get an item because of how poorly they farm.
In conclusion: "Smurfs" are for all appearances just a low-level players boogieman: Something to blame the loss on so they don't have to grow. A lot of new players have strange conceptions of how the game is played and butt heads with other new players over it, when in reality there is no way the game SHOULD be played. There isn't enough focus on just fun and experimentation. Locking PVP until level 3 is a pretty good idea that wasn't present when I first leveled my acct, but as many people have pointed out, the game doesn't do ENOUGH to educate players on the basic concepts of a MOBA to expect them to have fun through the initial slog of leveling an account. The "tutorials" on offer including intro bots are not enough, or in the case of the thornmail Ashe tutorial, actually building bad habits.
Suggestion: A more in-depth single player tutorial and removal of the Thornmail Ashe tutorial. The ground covered in this tutorial would be staying out of tower range, moving your champion, and the importance of CSing. Advanced courses could include the difference between AD and AP champs at a basic level. I recall seeing some players buying AP items on anyone with scaling because they didn't understand how Auto-attack champions work. (Imagine Cait rushing a needless)