@Riot Lifetime RP Rewards and treating people fairly
Recently, there was a red post about lifetime RP purchase rewards, and it stated the following:
This has not been forgotten and is still discussed internally. Here's the tl;dr of the history.
The original plan, back when high quality summoner icons were rare, was to give out Riot Supporter icons that evolved in coolness based on how much lifetime RP was spend on an account. It was intended as a simple thank you to players who could then choose whether or not they wanted to display it to show they had supported the game and made it possible for so many to play for free.
We ran some surveys to make sure it would be well received, and the feedback from RP spenders was that it wasn't enough of a reward and didn't feel good. So we went back to the drawing board and came up with plans for scaling rewards that we also tested by survey. While those scored better with RP spenders, they were negatively received by the majority of the player base that hadn't spent money. They also felt bad to some Rioters who take pride in treating all of our players the same whether they have bought zero skins or 100. The only reason to launch this kind of program is to show appreciation to players and create good feelings all around, and so the interest in moving forward dies quickly when we realize that just as many bad feelings will be created. So more recently our discussions have focused on what we can do to benefit all players and not just spenders. This has resulted in the return of double IP weekends and an increase in summoner icons that can be earned without spending. We continue to evaluate other ideas (like cars and wives/husbands for all!), but if they happen, they likely will not distinguish between RP buyers and non-buyers.
I wanted to offer my perspective as a player who is relatively new to the game, yet has spent a substantial amount of money on it out of love for league of legends and my desire to support Riot as a company. I thought the following part of the post was especially interesting:
They also felt bad to some Rioters who take pride in treating all of our players the same whether they have bought zero skins or 100.
The reason it's interesting is because not all players are treated equally. For instance, those who were here for season 1 had access to Judgment Kayle. There's also Victorious Elise, Victorious Jarvan, and many other amazing skins I may never get a chance to own simply because they were given away as rewards before I even knew the game existed. I understand that they are a thank you to players who have supported the game in the beginning, but is their contribution worth more than the newer players who have spent hundreds of dollars support a game and a company that they believe in? How is it fair that if a player decides to start playing league today, they are permanently cut off from a significant amount of content simply because they joined too late?
Since you don't want to alienate non-paying players, how about having this as a scaling lifetime RP reward: For every 4,000 RP (or whatever number you want) that has been bought by a player they get to pick 1 rare skin from the vault. If you want to reserve Victorious Skins for gold players only, then make it so those can only be chosen if the player has achieved that rank or better. However, there's also stuff like Human Ryze, Pax Jax, and any number of rare skins that the vast majority of players had zero access to unless they paid an insane amount of money to a skin store (and now even that option is gone). It wouldn't cost riot any money to do this, and non-paying players wouldn't be able to tell in most cases whether the skin was purchased at the original time or if it was a lifetime rp reward.
I hope this helped moved the discussion along.