This champ is probably the most newbie champ next to Yi

But that's not how majority of people play Xin Zhao , On-Hit Xin Zhao isn't really much of a thing anymore, due to his W changes and so on...

You also max W since it prepares your Passive damage instantly.

They take either Press the Attack or Phase Rush for Runes. Then take the Warrior Enchantment, followed by and full tank defensive items from there on.

But if you want to play this champion differently than others, then I say do so, do whatever makes you have fun.